Bob Walter, Creative Director

   Results-oriented creative. Breakthrough concepts and design. Total advertising services. 
These are the proven strengths that Bob Walter and Blue Sky Marcom are ready to bring 
to all of your marketing challenges.

   With over 25 years experience in direct response advertising design and marketing, 
Bob Walter is uniquely qualified to deliver successful broadcast, print, web and direct 
response campaigns for a wide range of consumer and business communications. 
His work has been recognized internationally and his numerous awards include the 
DMA Gold Echo Award. Time Life’s shortform TV spots and infomercials have dominated 
the DRTV industry, and for more than 15 years Bob served as a key creative team 
member launching successful campaigns for all genres of consumer products. 

   After serving as Managing Creative Director for Broadcast at Time Life, Bob launched 
his own advertising agency, Blue Sky Marcom in October, 2000. Since then he has 
delivered Direct Marketing creative for a wide range of clients including Guthy-Renker, 
Comcast Digital Cable + Internet, Ketchum Public Relations, USA TODAY/Gannett, 
The Nature Conservancy, AOL/Time Warner, Columbia House Music & Video and 
The National Geographic Society. He has also produced several international spots for 
Warner Music Group,UK.


 
e-mail Blueskymarcom@cox.net